NIELSEN DMA RANKING 2019

Nielsen-DMA-Ranking-2019

If you are in advertising or media buying for you need to know the Top Media Markets in America. This helps you in making an informed decision where and how to advertise.

Should you go the TV route? Or should you go the Radio route? Or maybe your market requires Digital Advertising to effectively go after your target market?

No matter what route you chose to peruse, you need to know the ranking of DMAs.

Below is the 2019 list of DMA Media Markets ranked from 1 to 210 based on TV households.

RANK DESIGNATED MARKET AREA (DMA) TV HOMES % OF U.S.
1 New York 7,100,300 6.441%
2 Los Angeles 5,276,600 4.786%
3 Chicago 3,251,370 2.949%
4 Philadelphia 2,816,850 2.555%
5 Dallas-Ft. Worth 2,622,070 2.378%
6 Washington, DC (Hagrstwn) 2,482,480 2.252%
7 Houston 2,423,360 2.198%
8 San Francisco-Oak-San Jose 2,414,470 2.190%
9 Boston (Manchester) 2,364,870 2.145%
10 Atlanta 2,341,390 2.124%
11 Tampa-St. Pete (Sarasota) 1,875,420 1.701%
12 Phoenix (Prescott) 1,864,420 1.691%
13 Seattle-Tacoma 1,854,810 1.682%
14 Detroit 1,777,240 1.612%
15 Minneapolis-St. Paul 1,713,310 1.554%
16 Miami-Ft. Lauderdale 1,697,840 1.540%
17 Denver 1,585,270 1.438%
18 Orlando-Daytona Bch-Melbrn 1,565,890 1.420%
19 Cleveland-Akron (Canton) 1,399,470 1.269%
20 Sacramnto-Stkton-Modesto 1,357,690 1.232%
21 St. Louis 1,164,400 1.056%
22 Portland, OR 1,141,770 1.036%
23 Charlotte 1,129,900 1.025%
24 Pittsburgh 1,108,780 1.006%
25 Raleigh-Durham (Fayetvlle) 1,108,710 1.006%
26 Baltimore 1,084,180 0.983%
27 Nashville 1,021,780 0.927%
28 Indianapolis 999,790 0.907%
29 San Diego 987,760 0.896%
30 Salt Lake City 935,810 0.849%
31 San Antonio 923,990 0.838%
32 Kansas City 909,420 0.825%
33 Hartford & New Haven 897,870 0.814%
34 Columbus, OH 889,600 0.807%
35 Cincinnati 850,030 0.771%
36 Milwaukee 848,420 0.770%
37 West Palm Beach-Ft. Pierce 829,880 0.753%
38 Greenvll-Spart-Ashevll-And 805,920 0.731%
39 Las Vegas 766,500 0.695%
40 Austin 751,650 0.682%
41 Harrisburg-Lncstr-Leb-York 705,190 0.640%
42 Jacksonville 681,330 0.618%
43 Birmingham (Ann and Tusc) 679,550 0.616%
44 Norfolk-Portsmth-Newpt Nws 678,210 0.615%
45 Oklahoma City 676,720 0.614%
46 Greensboro-H.Point-W.Salem 675,130 0.612%
47 Albuquerque-Santa Fe 650,890 0.590%
48 Louisville 647,190 0.587%
49 Grand Rapids-Kalmzoo-B.Crk 639,410 0.580%
50 New Orleans 624,020 0.566%
51 Memphis 623,390 0.565%
52 Buffalo 586,930 0.532%
53 Providence-New Bedford 580,120 0.526%
54 Fresno-Visalia 568,920 0.516%
55 Ft. Myers-Naples 554,430 0.503%
56 Richmond-Petersburg 551,850 0.501%
57 Little Rock-Pine Bluff 527,090 0.478%
58 Mobile-Pensacola (Ft Walt) 524,390 0.476%
59 Albany-Schenectady-Troy 520,540 0.472%
60 Knoxville 512,160 0.465%
61 Tulsa 508,550 0.461%
62 Wilkes Barre-Scranton-Hztn 481,390 0.437%
63 Lexington 464,340 0.421%
64 Dayton 463,430 0.420%
65 Flint-Saginaw-Bay City 430,660 0.391%
66 Honolulu 425,800 0.386%
67 Green Bay-Appleton 421,480 0.382%
68 Roanoke-Lynchburg 417,200 0.378%
69 Omaha 405,260 0.368%
70 Charleston-Huntington 402,140 0.365%
71 Toledo 401,510 0.364%
72 Springfield, MO 395,870 0.359%
73 Tucson (Sierra Vista) 392,920 0.356%
74 Columbia, SC 389,590 0.353%
75 Des Moines-Ames 383,590 0.348%
76 Wichita-Hutchinson Plus 382,780 0.347%
77 Spokane 382,690 0.347%
78 Harlingen-Wslco-Brnsvl-McA 375,600 0.341%
79 Huntsville-Decatur (Flor) 372,770 0.338%
80 Rochester, NY 352,070 0.319%
81 Syracuse 350,730 0.318%
82 Champaign&Sprngfld-Decatur 344,500 0.313%
83 Chattanooga 341,190 0.310%
84 Portland-Auburn 339,980 0.308%
85 El Paso (Las Cruces) 338,770 0.307%
86 Madison 338,240 0.307%
87 Cedar Rapids-Wtrlo-IWC&Dub 330,340 0.300%
88 Paducah-Cape Girard-Harsbg 324,020 0.294%
89 Waco-Temple-Bryan 322,820 0.293%
90 Shreveport 322,610 0.293%
91 Colorado Springs-Pueblo 319,930 0.290%
92 Jackson, MS 306,770 0.278%
93 Savannah 303,390 0.275%
94 Charleston, SC 302,330 0.274%
95 Myrtle Beach-Florence 302,040 0.274%
96 Burlington-Plattsburgh 294,260 0.267%
97 Baton Rouge 287,430 0.261%
98 Davenport-R.Island-Moline 280,420 0.254%
99 South Bend-Elkhart 274,380 0.249%
100 Boise 273,500 0.248%
101 Ft. Smith-Fay-Sprngdl-Rgrs 272,240 0.247%
102 Tri-Cities, TN-VA 266,110 0.241%
103 Evansville 265,790 0.241%
104 Ft. Wayne 265,420 0.241%
105 Augusta-Aiken 264,350 0.240%
106 Johnstown-Altoona-St Colge 262,840 0.238%
107 Greenville-N.Bern-Washngtn 261,830 0.238%
108 Springfield-Holyoke 251,660 0.228%
109 Reno 246,190 0.223%
110 Lansing 241,940 0.219%
111 Lincoln & Hastings-Krny 240,660 0.218%
112 Tallahassee-Thomasville 237,940 0.216%
113 Peoria-Bloomington 234,050 0.212%
114 Tyler-Longview(Lfkn&Ncgd) 232,180 0.211%
115 Sioux Falls(Mitchell) 231,540 0.210%
116 Montgomery-Selma 229,330 0.208%
117 Fargo 228,740 0.208%
118 Macon 224,180 0.203%
119 Yakima-Pasco-Rchlnd-Knnwck 223,450 0.203%
120 Traverse City-Cadillac 218,520 0.198%
121 Lafayette, LA 216,420 0.196%
122 Bakersfield 215,360 0.195%
123 Eugene 215,070 0.195%
124 SantaBarbra-SanMar-SanLuOb 213,510 0.194%
125 Youngstown 213,380 0.194%
126 Monterey-Salinas 206,300 0.187%
127 Columbus, GA (Opelika, AL) 198,740 0.180%
128 Corpus Christi 193,070 0.175%
129 Wilmington 190,390 0.173%
130 La Crosse-Eau Claire 186,870 0.170%
131 Amarillo 175,880 0.160%
132 Chico-Redding 171,220 0.155%
133 Columbus-Tupelo-W Pnt-Hstn 168,210 0.153%
134 Wausau-Rhinelander 157,180 0.143%
135 Medford-Klamath Falls 156,520 0.142%
136 Columbia-Jefferson City 156,430 0.142%
137 Monroe-El Dorado 156,410 0.142%
138 Salisbury 152,980 0.139%
138 Salisbury 152,980 0.139%
139 Rockford 152,800 0.139%
140 Beaumont-Port Arthur 152,710 0.139%
141 Topeka 151,860 0.138%
142 Odessa-Midland 150,430 0.136%
143 Lubbock 150,270 0.136%
144 Duluth-Superior 148,870 0.135%
145 Palm Springs 147,170 0.134%
146 Minot-Bsmrck-Dcknsn(Wlstn) 145,200 0.132%
147 Anchorage 142,000 0.129%
148 Wichita Falls & Lawton 139,590 0.127%
149 Sioux City 135,660 0.123%
150 Panama City 135,550 0.123%
151 Erie 133,260 0.121%
152 Albany, GA 130,950 0.119%
153 Joplin-Pittsburg 129,600 0.118%
154 Rochestr-Mason City-Austin 128,700 0.117%
155 Bangor 124,190 0.113%
156 Biloxi-Gulfport 122,100 0.111%
157 Gainesville 120,580 0.109%
158 Terre Haute 120,350 0.109%
159 Sherman-Ada 118,390 0.107%
160 Binghamton 115,960 0.105%
161 Idaho Fals-Pocatllo(Jcksn) 115,750 0.105%
162 Wheeling-Steubenville 113,690 0.103%
163 Bluefield-Beckley-Oak Hill 109,900 0.100%
164 Missoula 109,440 0.099%
165 Abilene-Sweetwater 104,440 0.095%
166 Yuma-El Centro 101,040 0.092%
167 Billings 100,330 0.091%
168 Hattiesburg-Laurel 99,680 0.090%
169 Utica 91,520 0.083%
170 Clarksburg-Weston 90,960 0.083%
171 Rapid City 90,940 0.083%
172 Lake Charles 90,570 0.082%
173 Dothan 90,420 0.082%
174 Quincy-Hannibal-Keokuk 88,510 0.080%
175 Harrisonburg 84,950 0.077%
176 Elmira (Corning) 83,190 0.075%
177 Jackson, TN 83,010 0.075%
178 Watertown 79,690 0.072%
179 Alexandria, LA 79,250 0.072%
180 Jonesboro 75,220 0.068%
181 Bowling Green 74,500 0.068%
182 Marquette 74,070 0.067%
183 Charlottesville 71,370 0.065%
184 Laredo 70,220 0.064%
185 Butte-Bozeman 67,190 0.061%
186 Bend, OR 65,900 0.060%
187 Grand Junction-Montrose 64,160 0.058%
188 Lafayette, IN 63,660 0.058%
189 Twin Falls 59,990 0.054%
190 Lima 59,440 0.054%
191 Meridian 59,030 0.054%
192 Great Falls 56,270 0.051%
193 Greenwood-Greenville 55,640 0.050%
194 Parkersburg 53,750 0.049%
195 Eureka 53,630 0.049%
196 San Angelo 52,790 0.048%
197 Cheyenne-Scottsbluff 51,200 0.046%
198 Casper-Riverton 48,240 0.044%
199 Mankato 47,370 0.043%
200 Ottumwa-Kirksville 40,840 0.037%
201 St. Joseph 40,200 0.036%
202 Fairbanks 32,880 0.030%
203 Victoria 30,540 0.028%
204 Zanesville 29,180 0.026%
205 Helena 26,440 0.024%
206 Presque Isle 24,740 0.022%
207 Juneau 22,940 0.021%
208 Alpena 14,430 0.013%
209 North Platte 12,830 0.012%
210 Glendive 3,590 0.003%
TOTAL 110,244,659 100%

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